Factors that Affecting to Develop Buddhist Tourism in Sri Lanka
Journal Title: International Journal of Trend in Scientific Research and Development - Year 2020, Vol 4, Issue 6
Abstract
Over the decades, tourism has seen continuous growth and diversification to become one of the fastest growing economic sectors in the world. Sri Lanka has grown to one million tourists since the end of ethnic war, 2009. However, little attention is paid to religious and cultural purposes when visiting Sri Lanka by tourist. Therefore, the main problem for this study arises from this scenario. Sri Lanka is researching and trying to launch new products, including Buddhist tourism, for the Sri Lankan tourism industry to attract more tourists who will benefit to tourism development. Pilgrimage, spirituality, heritage sight seen and education purposes of Buddhist philosophy and culture are vital in Buddhist tourism in Sri Lanka. The main objectives of this study are a to identify the key contributory factors for Buddhist tourism development b to identify behavioral pattern of Buddhist tourist in Sri Lanka c to prospect and challengers to develop Buddhist tourism in Sri Lanka. This study used open and closed ended questions. The main source of information is a quantitative tool for in depth interviews with 80 tourism stakeholders who play different roles in the industry. The collected data has been analyzed with the help of mean score and ranking technique used in Phi coefficients test. The chi square test illustrates the relationship between theory and observation. The results of this study indicate that there is a great potential for the development of Buddhist tourism in Sri Lanka, Therefore, there are three main factors that contribute to the development of Buddhist tourism in Sri Lanka. Those are, Buddhist tourism marketing strategies, role of qualified human resource to cater Buddhist tourism and availability of excessive amount of Buddhist venues. And also, the based on analysis identified behavioral patterns of the Buddhist tourist in Sri Lanka. A. R. N. T. Jayasinghe "Factors that Affecting to Develop Buddhist Tourism in Sri Lanka" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-4 | Issue-6 , October 2020, URL: https://www.ijtsrd.com/papers/ijtsrd35741.pdf Paper Url: https://www.ijtsrd.com/humanities-and-the-arts/tourism/35741/factors-that-affecting-to-develop-buddhist-tourism-in-sri-lanka/a-r-n-t-jayasinghe
Authors and Affiliations
A. R. N. T. Jayasinghe
Keywords
Related Articles
- EP ID EP690848
- DOI -
- Views 122
- Downloads 0
Integration impediment during ERP Development
ERP (Enterprise Resource Planning) systems have increasingly been developed and integrated with other internal and external systems. This paper contributes to the field of enterprise systems integration by clarifying the...
Connectivity Projects through Northeast India An Overview
India’s Northeast region comprises of eight states, mostly surrounded by international borders and connecting with mainland India via narrow about 22 K.M wide “Chicken neck-. Although the region has geographical, cultur...
A Study on Effective Performance Appraisal System in Eid Parry Nellikuppam
In this dynamic and ever exponentially changing global market, nothing can be measured with accuracy because business world made market attributes volatile. In the complex business world, human beings are the most valuab...
Modeling and Simulation of Bevel Gearboxes in AutoCAD
Designing and developed of aeronautic bevel gearboxes is a complex and time-consuming method. A gear or cogwheel is a rotating machine part having cut like teeth, or cogs, which mesh with another toothed part to transmit...
Shadow Detection and Removal for Traffic Surveillance System
Shadow detection and removal is an important task when dealing with outdoor images. Detection of foreground objects from traffic video sequences is one of the most important parts in many computer vision applications. In...