ORDER PREFERENCE OF EFFECTIVE FACTORS ON QUALITY OF SERVICES IN BANKING INDUSTRY VIA MULTIPLE CRITERIA DECISION MAKING (MCDM) (CASE- STUDY: ISFAHAN SEPAH BANK 2013) Journal title: European Journal of Business and Social Sciences Authors: Samira shahmansouri| Department of Industrial Management Najafabad branch, Islamic Azad University,... Subject(s): Economics, Management Science
