IRRATIONAL COMPONENTS OF QUALITY – WHAT BIG BRANDS CAN AFFORD? Journal title: Marketing Identity Authors: Peter Madzík, Karol Čarnogurský, Alena Daňková, Milan Droppa, Jana Piteková Subject(s):
CELEBRITY ENDORSEMENT AND ITS EFFECT: ARABIC WORLD PERSPECTIVES. Journal title: International Journal of Advanced Research (IJAR) Authors: Riad Abadli, Ahmed Al Habsi, Chokri Kooli Subject(s):
Influence of Digital Marketing on Consumer Purchase Behavior Journal title: International Journal of Trend in Scientific Research and Development Authors: Subject(s): Biological Sciences, Computer and Information Science, Engineering, Mathematics, Agricultural Engineering, Management, Engineering, Multidisciplinary
