Indicators to Measure the Influence of Celebrity Personality and Humor Ads on Consumer Purchasing Intentions

Journal title: International Journal of Current Science Research and Review

Authors: Zulfa Hazimah, Indrawati .,

Subject(s): Agricultural Science, Plant Sciences, Economic Development, Technological Change and Growth, Medical Education , Business, Commercial, Consumer and Financial Law, Mathematical Modelling and Industrial Mathematics, Philosophy of the Social Sciences, Humanities, Multidisciplinary, Psychology, Multidisciplinary, Engineering, Multidisciplinary, Materials Science, Multidisciplinary

The Impact of Brand Awareness, and Product Attributes to Increase Purchase Intention (Study Case: Transvision)

Journal title: International Journal of Current Science Research and Review

Authors: Fianti Krisna Dewi, Prawira Fajarindra Belgiawan,

Subject(s): Agricultural Science, Plant Sciences, Economic Development, Technological Change and Growth, Medical Education , Business, Commercial, Consumer and Financial Law, Mathematical Modelling and Industrial Mathematics, Philosophy of the Social Sciences, Humanities, Multidisciplinary, Psychology, Multidisciplinary, Engineering, Multidisciplinary, Materials Science, Multidisciplinary

The Influence of Social Media Marketing Activities on Brand Equity and Customer Response on Laidlunos

Journal title: International Journal of Current Science Research and Review

Authors: Diesty Zakyah Prayogi, Maria Sugiat,

Subject(s): Agricultural Science, Plant Sciences, Economic Development, Technological Change and Growth, Medical Education , Business, Commercial, Consumer and Financial Law, Mathematical Modelling and Industrial Mathematics, Philosophy of the Social Sciences, Humanities, Multidisciplinary, Psychology, Multidisciplinary, Engineering, Multidisciplinary, Materials Science, Multidisciplinary

Consumer Intention and the Role of eWOM in the Movie Industry

Journal title: International Journal of Multidisciplinary Research and Analysis

Authors: Dr. Richa Kalpesh Saxena,Anamitra Phukon,Anvesha Goyal

Subject(s): Biological Sciences, Economics, Education, Engineering, Mathematics, Social Sciences, Technological Change, Health science

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