Influence of Limited-Period-Surprise-Offers on Customers’ Purchase Decisions: With Special Reference to Online Shoppers in India Journal title: IOSR journal of Business and Management Authors: Ms Nibedita Baruah, Dr. Bipasha Chetiya Barua Subject(s):
Study of ‗Mergers & Acquisitions‘ Growth strategy in E-Tailing Industry (A case Study of Flipkart-Myntra: The Online Giants) Journal title: International Journal of Management Research and Social Science Authors: Rajeshwari Malik Subject(s): Social Sciences, Business, Commercial, Consumer and Financial Law, Sociology, Management, Humanities, Multidisciplinary