Determining the Factors to Engage in Batik Business: A Study among Batik Entrepreneurs in East Cost Malaysia Journal title: International Journal of Management Sciences Authors: Nurul Ashykin Abd Aziz, Nurul Aien Abd Aziz, Noreen Noor Abd Aziz, Siti Fariha Muhamad, Afifah Hanim... Subject(s): Economics, Marketing, Management Science