Conceptualising Consumers' Purchase Intention towards Online Group Buying Journal title: GATR Global Journal of Business & Social Science Review Authors: Liew Yean Sien, Mohammad Falahat Subject(s):
The Impact of Intrinsic Motivations on Electronic Word of Mouth Communication through Social Network Sites: Openness to Experince as a Moderater Journal title: Frontiers of Marketing Research Authors: Tha’er Abdel Wahab Almajali, Abdul Manaf Bohari Subject(s):
Electronic word of mouth as a tool of digital marketing communication – the essence, forms, and motivations Journal title: Zeszyty Naukowe Wyższej Szkoły Bankowej w Poznaniu Authors: Jolanta Tkaczyk Subject(s): Banks and Banking, Finance and Financial Services, Marketing, Law and Economics
KONAKLAMA İŞLETMELERİNDE ELEKTRONİK AĞIZDAN AĞIZA İLETİŞİMİN TÜKETİCİ VE OTELLER AÇISINDAN DEĞERLENDİRİLMESİ - AN EVALUATION OF ELECTRONIC WORD OF MOUTH IN HOSPITALITY INDUSTRY FOR CONSUMERS AND HOTELS Journal title: Turar Turizm & Araştırma Dergisi Authors: Öğr. Gör. Didem Kutlu, Doç. Dr. Hasan Ayyıldız Subject(s):
The Impact of Social Media Characteristics and Customer Attitude on EWOM : Empirical Study in Jordan Banking Sector Journal title: Journal of Social Sciences (COES&RJ-JSS) Authors: Ayat Mazin Almahmoud Subject(s):
The Impact of Electronic Word of Mouth Instagram as Recommendations Halal Culinary Tours in Banda Aceh Journal title: International Journal of Academic Research in Business and Social Sciences Authors: Nanda Khalisa, Dr. Teuku Meldi Kesuma Subject(s):
The Effect of Social Media Marketing on Consumer Engagement and Electronic Word-Of-Mouth Journal title: International Journal of Social Science And Human Research Authors: Ina Oktaviana Matusin, Anita Roosmalina Matusin, Chyntia Fadillah Nasution, De Irma Subject(s): Economics, Humanities, Law, Social Sciences, Literature, Sociology of Education, Criminology, Public Administration
Viral Marketing on Consumer Reviews of Selected Carbonated Soft Drinks Companies in Nigeria Journal title: Journal of Economics, Finance and Management Studies Authors: Agu, E. C., Ajike, E. O., Adefulu, A.D Subject(s): Economics, Banks and Banking, Marketing, Accounting, Management, Business, Finance
MODERN TECHNOLOGY FOR OLD-FASHIONED USERS: THE POWER OF E-WOM (ELECTRONIC WORD OF MOUTH) ON MOBILE PHONES PURCHASE AMONG OLDER GENERATIONS Journal title: Journal of Engineering, Management and Information Technology Authors: Rizal Ula Ananta Fauzi, Arman Hj. Ahmad, Izian Idris, Siti Suhana Alias Subject(s): Engineering
Deciphering the Influential Role of E-Service Quality, E-WOM, and E-Payment in Shaping Customer Purchase Decisions in Tiktok Shop Journal title: Journal of Economics, Finance and Management Studies Authors: Sherin Alianto, Yuanita Ratna Indudewi Subject(s): Economics, Banks and Banking, Marketing, Accounting, Management, Business, Finance
The Impact of Brand Awareness, and Product Attributes to Increase Purchase Intention (Study Case: Transvision) Journal title: International Journal of Current Science Research and Review Authors: Fianti Krisna Dewi, Prawira Fajarindra Belgiawan, Subject(s): Agricultural Science, Plant Sciences, Economic Development, Technological Change and Growth, Medical Education , Business, Commercial, Consumer and Financial Law, Mathematical Modelling and Industrial Mathematics, Philosophy of the Social Sciences, Humanities, Multidisciplinary, Psychology, Multidisciplinary, Engineering, Multidisciplinary, Materials Science, Multidisciplinary
The Relationship between Website Quality, Electronic Word-of- Mouth and Purchasing Decision through Trust as Intervening Variable in Megabangunkontruksi.com Website Journal title: International Journal of Multidisciplinary Research and Analysis Authors: Ridwan Novi Hardiansyah , Bambang Supriadi, Sina Setyadi Subject(s): Biological Sciences, Economics, Education, Engineering, Mathematics, Social Sciences, Technological Change, Health science