Success Factor of New Product Launch by Printing and Publishing Business in Malaysia Journal title: International Journal of Management Sciences Authors: Nurul Ashykin Abd Aziz, Siti Fariha Muhamad, Afifah Hanim Md Pazil, Nurul Aien Abd Aziz, Noreen Noor... Subject(s): Economics, Marketing, Management Science
New product development and product launch strategies<p>Yeni ürün geliştirme ve lansman stratejileri Journal title: Journal of Human Sciences Authors: Filiz Bozkurt Bekoğlu, Ahu Ergen Subject(s):
