HOW TO HANDLE DIFFERENT TYPES OF RETAIL SHOPPERS AND MAKE SHOPPING A MEMORABLE EXPERIENCE FOR THEM Journal title: International Journal of Marketing and Technology Authors: Mrs. Gurpreet Kaur Chhabra Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Generation Y Attitudes towards Shopping: A Comparison of the Czech Republic and Slovakia Journal title: Journal of Competitiveness Authors: Petra Klapilova Subject(s):
