slugA Study on Effectiveness of Celebrity endorsements towards television viewers perceptive in Salem city, Tamilnadu, India Journal title: International Journal of Management, IT and Engineering Authors: D. Ganesan, Dr. M. G. Saravanaraj and A.Pughazhendi Subject(s): Computer and Information Science, Engineering, Management Science, Development Studies
A Study on Effectiveness of Celebrity endorsements towards television viewers perceptive in Salem city, Tamilnadu, India Journal title: International Journal of Engineering, Science and Mathematics Authors: D. Ganesan, Dr. M. G. Saravanaraj and A.Pughazhendi Subject(s): Engineering, Mathematics
