Interplay of Direct Anti Smoking Public Service Advertisements and Anti-Smoking Messages Placement Disclosures in Movies with Attitude to Quit Smoking Journal title: Global Social Sciences Review Authors: Syed Hassan Raza, Anjum Zia, Moneeba Iftikhar Subject(s):
Persuasion Processes in Consumer Intent to Read Online Product Reviews: A Study Based on the Elaboration Likelihood Model Journal title: INTERNATIONAL JOURNAL OF COMPUTERS & TECHNOLOGY Authors: Shu-Hui Chuang, Meng-Lin Shih Subject(s):