Do Emotions Pay Off? Effects of Media Brand Emotions on Cognitive Relief, Identification and Prestige Journal title: Online Journal of Communication and Media Technologies Authors: Kati Förster| University of Vienna, Austria Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
RELEVANCE OF THE FACTORS OF EMOTIONAL BRANDING ON BRAND LOYALTY, BRAND RECALL AND PURCHASE DECISIONS WITH SPECIAL REFERENCE TO TITAN CO. LTD Journal title: International Journal of Business Management & Research (IJBMR) Authors: DEEPA NAIR, MAHESH . N Subject(s):
Customers and Employees Assessment of Corporate Branding Benefits Journal title: Asian Journal of Economics, Business and Accounting Authors: Martha Appiah, Ivy O. Asiedu, Prince Agbi, Stephen Acheampong Subject(s):
PELANGGANECESSARY TO BUILD EMOTIONAL ATTACHMENT BETWEEN PATIENTS AND HOSPITAL?. Journal title: International Journal of Advanced Research (IJAR) Authors: Tita Hariyanti, Harun Al Rasyid, Noor Annisa Susanto. Subject(s):
Emotional Analysis of Television Advertising Visualization Branding Coca Cola Zero in Purchase Interest Journal title: International Journal of Social Science And Human Research Authors: Eka Yuliati, Dewi Urip Wahyuni, Yesa Ramadhani Subject(s): Economics, Humanities, Law, Social Sciences, Literature, Sociology of Education, Criminology, Public Administration
