Modelling the impact of social media influencers on behavioural intentions of millennials: The case of tourism in rural areas in Greece Journal title: Journal of Tourism, Heritage & Services Marketing Authors: Chryssoula Chatzigeorgiou Subject(s):
Współpraca polskich miast z blogerami w zakresie promocji turystycznej Journal title: Studia Periegetica Authors: Magdalena Jakubowska Subject(s):
Influencers as support for public relations campaigns Journal title: Marketing Instytucji Naukowych i Badawczych Authors: Dariusz Tworzydło, Norbert Życzyński, Marek Wajda Subject(s):
Influencerzy jako wsparcie dla kampanii public relations Journal title: Marketing Instytucji Naukowych i Badawczych Authors: Dariusz Tworzydło, Norbert Życzyński, Marek Wajda Subject(s):
Investigating the Impact of Influencers Content Value on Followers Purchase Intentions: An Application on Youtube Influencers in Developing Countries Journal title: International Journal of Social Science And Human Research Authors: Mohamed Abdelazim Abo El-Naga, Eman Muhammad Abdel Salam, Ahmad Yahya Shaheen Subject(s): Economics, Humanities, Law, Social Sciences, Literature, Sociology of Education, Criminology, Public Administration
Exploring the Effectiveness of Influencer Marketing and Consumers' Purchase Intention towards the One Town, One Product of Naawan, Misamis Oriental Journal title: Psychology and Education: A Multidisciplinary Journal Authors: Sheila Mae Caytona, Adrian Galido, Abdullah Sirad Subject(s): Education, Psychology
Authenticity, Relatability, and Cultural Influences in Contemporary Marketing Strategies: A Qualitative Inquiry Journal title: Psychology and Education: A Multidisciplinary Journal Authors: Abrian Joy Orencia Subject(s): Education, Psychology
The Role of Influencer Marketing for Tourism Destinations in Improving Brand Awareness through Instagram Journal title: Journal of Economics, Finance and Management Studies Authors: Cornellia AH, Putrianti H, Sinangjoyo NJ Subject(s): Economics, Banks and Banking, Marketing, Accounting, Management, Business, Finance
Influencer Marketing: A Citation and Co-citation Analysis within Business and Management Domains Journal title: International Journal of Experimental Research and Review Authors: Anamika Srivastava, Bhawna Mukaria, Madhu Arora Subject(s): Cattle, Dairy processing. Dairy products, Biological Sciences, Chemistry, Computer and Information Science, Mathematics, Miscellaneous, Medical Education
Sentiment Analysis on Kanzler’s “Hacks Aburamen Bakso Hot” Campaign on Tiktok Journal title: International Journal of Social Science Humanity & Management Research Authors: Steffani Liwang, Fadila Ariani, Caesy Antania Kuswardani, Subject(s): Social Sciences
