Mobile technologies in marketing activities of large Polish enterprises Journal title: Zeszyty Naukowe Wyższej Szkoły Bankowej w Poznaniu Authors: Andrzej Sznajder Subject(s): Banks and Banking, Finance and Financial Services, Marketing, Law and Economics
Marketing communication in the pharmaceutical market during the multichannel era Journal title: Zeszyty Naukowe Wyższej Szkoły Bankowej w Poznaniu Authors: Tomasz M. Miśkiewicz Subject(s): Banks and Banking, Finance and Financial Services, Marketing, Law and Economics