A Conceptual Review of TAM and ChatGPT Usage Intentions Among Higher Education Students
Journal Title: Advance Knowledge for Executives - Year 2023, Vol 2, Issue 3
Abstract
Objective: This conceptual review undertakes a comprehensive review of the relationships between perceived usefulness, perceived ease of use in the Technology Acceptance Model (TAM), and the intention to use ChatGPT among higher education students. Methodology: The questionnaire items were modified, relying on prior studies that had been deemed valid, as they had assessed the reliability and validity of the measuring instruments. Result: This conceptual review validates the relationships between perceived usefulness and perceived ease of use in the TAM and higher education students' intentions to use ChatGPT. Conclusion: This conceptual analysis serves to validate the underlying theoretical framework that connects perceived usefulness and perceived ease of use within the TAM to the intentions of higher education students regarding ChatGPT adoption. Within the context of this review, it becomes evident that the perceived usefulness and ease of use components of the TAM model significantly impact students' intentions to embrace ChatGPT technology. Implication: This conceptual review not only consolidates existing knowledge but also provides a solid foundation for future policy and research initiatives aimed at facilitating the effective integration of ChatGPT and similar technologies in higher education.
Authors and Affiliations
Shaengchart, Y.
Keywords
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