A Study of Job Satisfaction of Front Line Sales Employees in Insurance Sector of India

Journal Title: MANTHAN: Journal of Commerce and Management - Year 2018, Vol 5, Issue 1

Abstract

The most vital role of Human Resource Management in an organization is the appropriate implementation of human resource development strategies to accelerate its growth and development. Researchers have emphasized on human resource strategies to enhance performance of individuals. It can be achieved through job satisfaction, strategic planning, good interpersonal relations and team empowerment. The recent studies have revealed that human resource is the key assets for any organisation. The same concept is applicable to the insurance sector as well. Insurance sector is a service sector, hence the role of its employees is even more important. The success and goodwill of the company relies on the efficiency of its employees. In today’s scenario, cause of concern for the HR managers in insurance sector is lack of job satisfaction amongst the employees. Hence this study aims to understand the factors that affect the job satisfaction of an employee in the insurance sector. The aim of the research is to identify the reasons for the job dissatisfaction in the employees. Further, it would help Human Resource manager to undertake measures to curb job dissatisfaction.

Authors and Affiliations

Ruchi Rayat, Hussain Aqeel, Lokinder Tyagi

Keywords

Related Articles

Strategically Positioning the ASBAH Rice in Delhi NCR: An Analysis of Determinants of Consumer Buying Behaviour

The study identifies the determinants of consumer buying behaviour for ASBAH rice products in order to strategize the positioning of their products in Delhi NCR. A survey was conducted to collect the primary data from 22...

Telling Stories in the Digital Space: A Marketing Perspective

The emerging digital platforms are playing a pivotal role in shaping the brand choice. The medium is embraced by both- new inventive businesses and conventional technique practitioners. A critical aspect of harnessing th...

Work Engagement in India: Psychometric Evaluation of Utrecht Work Engagement Scale

This paper aims to analyse the psychometric properties of Utrecht Work Engagement Scale (UWES) as developed by Schaufeli et al. (2002) in an India sample. It analyses two models of work engagement i.e. one-factor model,...

Personality as Predictor of Organisational Citizenship Behaviour: A Study in the Indian Information Technology Industry

The study concentrates on the important dimensions of personality traits and their influence on organisational citizenship behaviour. 169 engineers working in the IT sector of small and medium capital companies, with two...

Political Stability and Economic Growth: Reflections on Indian Economy

Efficient economic policies and their implementation are only sufficient conditions of assured economic growth. However, the type of political structure and stability of the same form the necessary conditions of economic...

Download PDF file
  • EP ID EP624914
  • DOI 10.17492/manthan.v5i01.13043
  • Views 193
  • Downloads 0

How To Cite

Ruchi Rayat, Hussain Aqeel, Lokinder Tyagi (2018). A Study of Job Satisfaction of Front Line Sales Employees in Insurance Sector of India. MANTHAN: Journal of Commerce and Management, 5(1), 32-45. https://europub.co.uk/articles/-A-624914