A Study of Job Satisfaction of Front Line Sales Employees in Insurance Sector of India

Journal Title: MANTHAN: Journal of Commerce and Management - Year 2018, Vol 5, Issue 1

Abstract

The most vital role of Human Resource Management in an organization is the appropriate implementation of human resource development strategies to accelerate its growth and development. Researchers have emphasized on human resource strategies to enhance performance of individuals. It can be achieved through job satisfaction, strategic planning, good interpersonal relations and team empowerment. The recent studies have revealed that human resource is the key assets for any organisation. The same concept is applicable to the insurance sector as well. Insurance sector is a service sector, hence the role of its employees is even more important. The success and goodwill of the company relies on the efficiency of its employees. In today’s scenario, cause of concern for the HR managers in insurance sector is lack of job satisfaction amongst the employees. Hence this study aims to understand the factors that affect the job satisfaction of an employee in the insurance sector. The aim of the research is to identify the reasons for the job dissatisfaction in the employees. Further, it would help Human Resource manager to undertake measures to curb job dissatisfaction.

Authors and Affiliations

Ruchi Rayat, Hussain Aqeel, Lokinder Tyagi

Keywords

Related Articles

Evaluation of Pro-Environmental Behaviour: A Study on effect of Self-identity on Pro-Environmental Actions

Environmental issues such as air pollution, noise pollution, global warming, water shortage, resource depletion, loss of biodiversity etc. have become dominant today. Extensive research has been done in various parts of...

The Evolving Framework of Determinants of Foreign Direct Investment: A Review of Literature

The last two decades have witnessed intense competition among countries, particularly developing economies, to attract foreign direct investment (FDI). This is because FDI fills the gap between desired investment and dom...

Employee Perception of Human Resource Management Policies: A Study of Insurance Sector in Rajasthan

Modern age is of significant cut-throat competition where companies in almost every sphere especially service sector are attempting hard to gain the confidence of customers by rendering them value added service and quali...

A Study on the Customers Perception for the purchase of School Bus: A Pseudo B2B Marketing Scenario

Business to Business (B2B) marketing activity is radically different from traditional Business to Consumer marketing for many reasons, for example, large quantities are involved, repeat orders, long term relationship, so...

Behavioural Mechanism to Overcome Leadership Challenges: The Role of Inward Looking Leadership

We face leadership challenges arising from conflicting situations and instincts. This paper discusses some of the common modern leadership traits and what our relics suggest. The analysis of most of the leadership theori...

Download PDF file
  • EP ID EP624914
  • DOI 10.17492/manthan.v5i01.13043
  • Views 189
  • Downloads 0

How To Cite

Ruchi Rayat, Hussain Aqeel, Lokinder Tyagi (2018). A Study of Job Satisfaction of Front Line Sales Employees in Insurance Sector of India. MANTHAN: Journal of Commerce and Management, 5(1), 32-45. https://europub.co.uk/articles/-A-624914