A STUDY ON CREDIT MECHANISM OF PNB
Journal Title: ICTACT Journal on Management Studies - Year 2015, Vol 1, Issue 1
Abstract
Public sector banks have dominated the Indian banking industry. However, with the entry of private players in the industry, they are forced to enhance their quality to keep in pace with the competition posed by these private players. Provision of credit is the most important activity of banks which determine their profitability. This descriptive research endeavours to analyse the loanees perception about credit mechanism of Punjab National Bank (PNB) by administering a well structured interview schedule to those who have availed credit from the bank. Results reveal that the loanees are quite satisfied with the bank’s credit policy while the credit disbursement results. Further, service quality exerts the maximum impact on customer satisfaction, followed by trust and employee behaviour.
Authors and Affiliations
Madan Mohan G, Ajina K P
Keywords
Related Articles
- EP ID EP196886
- DOI 10.21917/ijms.2015.0008
- Views 162
- Downloads 0
NEED FOR KAIZEN DEPLOYMENT INITIATIVE IN INDIAN INDUSTRIES
The purpose of this paper is to explore the need for deployment of Kaizen initiatives in Indian industries in the wake of globalization and opening of economy. Toyota, an automobile major from Japan took up this challeng...
ONLINE CHANNEL USAGE INTENT BY INSURANCE AGENTS IN AN EMERGING MARKET CONTEXT
Insurance is a complex product and is normally sold through intermediaries like individual insurance agents, corporate insurance agents, or an insurance broker. The new trend in insurance marketing is to sell the insuran...
EMERGING TRENDS IN ONLINE MARKETING
Marketing is at the core of all business activities. Without marketing, organizations cannot sell and without sales there is no revenue and without revenue people cannot run businesses. The world wide web is a very diver...
DEVELOPING MASS TRANSIT SYSTEM FOR AN ENVIRONMENT FRIENDLY COMMUTING SYSTEM - GO PUBLIC GO GREEN
Personal transport currently accounts for 25–30% of global CO2 emissions, increase in the pollution level, enormous demand for fuel and in turn a drastic increase in the external balances of the country. It also adds to...
LEAN WASTES: CLASSIFICATIONS FROM DIFFERENT INDUSTRY PERSPECTIVES
Lean has now emerged as a core concept for improving efficiency and productivity in many industries. Identification and elimination of wastes is at the core of Lean Thinking. The purpose of this paper is to provide an in...