A Study on Marketing of Banana in Kanyakumari District
Journal Title: Review Journal of Political Philosophy - Year 2018, Vol 0, Issue 1
Abstract
Banana (Musa Sapientum) is a very perishable fruit and hence its marketing faces many problems such as chain of Middlemen, transport etc. In local or short distance marketing number of intermediaries is limited (one or two) but in long distance marketing commission agents and wholesalers are involved in addition to cooperative societies in India. Banana is grown in more than 150 countries and producing 105 million tonnes of fruit per year, India contributes 29.19% of the total production and first rank in Banana production. The Main banana producing states in India is Tamil Nadu, Maharashtra, Gujarat, Andrapradesh and Karnataka. Banana is a third major crop production and marketing in Kanyakumari district.
Authors and Affiliations
Dr. S. Jeni Sanjana
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