A STUDY ON THE FACTORS FOR IMPROVEMENT IN MARKETING OF AGRO BASED PUBLIC SECTOR UNDERTAKINGS IN KERALA
Journal Title: IMPACT : International Journal of Research in Humanities, Arts and Literature ( IMPACT : IJRHAL ) - Year 2018, Vol 6, Issue 8
Abstract
Agriculture and Industries are vital components of the growth route due to their joint affiliation. The term agroindustries signify diverse meaning to different writers, institutions, and agencies. In truth, this perception is masked in indistinctness. There is no agreement as to which industries can be grouped under this category. According to the United Nations Industrial Development Organisation (UNIDO), the term agro-sector connotes those industries, which utilize raw materials from agriculture as main material from that manufactured goods are produced on the commercial scale. The term also applies to those industries, which are causative for the growth of agriculture including agriculture produce. Thus, agro-based industries can be roughly distinct as those industries that are reliant upon agriculture for their raw material and other basic inputs. Strengthening of agriculture is grave for facing the challenges of rural paucity, food diffidence, redundancy, and sustainability of natural resources. In this circumstance, well-organized marketing, and rural credit systems suppose added significance. The marketing system is significant for transferring the goods from producers to consumers, and to fix the prices at different stages. The issues and concerns in marketing, chiefly to the performance (competence) of the marketing system, rely on the structure and conduct of the market, especially by the Agro Based Public Sector Undertakings in Kerala.
Authors and Affiliations
Jiji S. P, Clement Sudhahar
Keywords
Related Articles
- EP ID EP369349
- DOI -
- Views 78
- Downloads 0
DYNAMICS OF INTERNAL SECURITY IN INDIA: SPECIAL REFERENCE TO NAXALISM
The post cold war era demands to redefine and revise the fundamentals of the national security policies of the modern states. The reformation of the security structure, taking in consideration of traditional perspective...
EDUCATION & ENTREPRENEURAL EXPERIENCE W.R.T. FEMALE ENTREPRENEURS
Education is commonly perceived to be important for the success of entrepreneurial activity. But the profile of many successful entrepreneurs suggests lack of education which did not affect their entrepreneurial experien...
Intertextuality of Persian and Albanian Literature (Study Sample: Quran Narrative of Jusuf and Zulejha)
After accepting Islam, the Persians began receiving strong influences from Arabs, in all fields of knowledge, including the religious one. One of the indicators of this particular influence is, their early interest for t...
COMPARATIVE STUDY ON THE NON LINEAR RELATION BETWEEN FARMER’S SUICIDE AND THE INDIA’S WHI
The world is discovering new ideas, inventions and innovations each second. The technologies have gone up to the level of space and deep water travelling touched the end of remote sensing and what not? But on the contrar...
Awareness on Gender Empowerment and Beti Bachao Beti Padhao through Intervention
The present study was conducted in Hisar district of state Haryana. The objectives of the study were to assess and create awareness on gender empowerment and Beti Bachao Beti Padhao. Fifteen girls and fifteen ladies from...