ADAPTIVE COST MANAGEMENT AND COMPETITIVENESS OF A TRADING ENTERPRISE
Journal Title: Економічна стратегія і перспективи розвитку сфери торгівлі та послуг - Year 2017, Vol 1, Issue
Abstract
It is proved that the market economy system requires the enterprises of the trade to constantly increase their competitiveness. Market conditions make businesses move to active action, overcome the difficulties generated by the uncertainty of the business environment of their operation. As a result, the struggle for economic resources and benefits in the markets for consumers and consumers of goods and services is intensifying. In connection with this, there is a need for research aimed at improving the mechanisms of adaptive management, in particular the management of the expenses of economic entities of the trading sector that are adequate to the modern conditions of their functioning and aimed at strengthening the competitiveness of domestic trade enterprises. In order to ensure competitive positions, each trading company must quickly adapt, maintain high competitiveness and value of business. Adaptive capabilities of a trading company allow you to respond to changes that occur in its business environment. The strategic orientation of enterprise adaptation processes management is provided on the basis of effective management of competitive and financial capabilities, which requires the selection of these indicators as local criteria of the strategic model of adaptation and their quantitative assessment. The essence of the competitiveness of the trading company with regard to the features of this economic category is disclosed. The main modern problems of ensuring the competitiveness of domestic trade enterprises are formulated. The relationship between adaptive cost management and the competitiveness of a trading enterprise is established. A variety of ways to increase the competitiveness of domestic trade enterprises is proposed. It is proved that successful business strategies of enterprises are based on a steady competitive advantage.
Authors and Affiliations
Інна Мілаш
Keywords
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- EP ID EP247060
- DOI 10.5281/zenodo.1109565
- Views 134
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