Algorithmic Model of Formation of Strategic Profile of Development of Machine-Building Enterprise: Practical Aspect
Journal Title: Бізнес Інформ - Year 2015, Vol 3, Issue 0
Abstract
The article's aim is to present proposals to develop a strategic profile of enterprise and determine the appropriate «growth points» as an additional tool for the formation and implementation of the overall development strategy. As result of research, a methodical approach to the formation of the concept of development of machine-building enterprise has been proposed, which will provide managers and senior managers with possibility to improve the quality of management decisions in the process of forming the development strategies. Using the fuzzy sets theory, a quantified determining of boundaries of the qualitative features of integral indicators was carried out to build the matrix of development strategies with dividing it into 9 quadrants. This matrix represents a tool to provide with improving efficiency of management decisions in the strategic management of the enterprise's development. Also a positioning of 18 machine-building enterprises of Kharkiv region by the results of 2013 has been carried out. Aimed at detalization of the formed development strategy and elaboration of complex of necessary management measures, an algorithmic model to form the strategic profile of enterprise has been proposed, which will help to determine the influence of activity spheres of enterprise, in accordance with the balanced system of indicators, on its overall development and will assist when choosing the most effective operational strategy for the enterprise's development. Prospect of further research in this area is the methodical support of forming a complex of the general and local development objectives of enterprise according to the chosen strategy of development.
Authors and Affiliations
Roman Poberezhnyi
Keywords
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