ALLIANCE MANAGEMENT
Journal Title: Annales Universitatis Apulensis series Oeconomica - Year 2009, Vol 11, Issue 2
Abstract
This article wants to respond to a number of critical questions about alliances. First of all ‘Why alliances’, than ‘What is alliance management and how should it operate’; ‘which is the role played by an alliance manager’, “How should top performing managers act” and finally ‘How to manage an alliance”. Alliance success hinges on people issue – in particular, defining roles and responsibilities and creating the incentives to drive individual performance.
Authors and Affiliations
Diana Ranf, Elida Todăriţa
Keywords
Related Articles
- EP ID EP102603
- DOI -
- Views 92
- Downloads 0
AN ATTEMPT AT MEASURING THE FISCAL INFLUENCE OVER ACCOUNTING OF ROMANIAN LISTED COMPANIES
This paper we seek to measure the fiscal influence over accounting on a de facto level, empirical analysis is being performed on companies listed on the Bucharest Stock Exchange (BSE) and RASDAQ market, on a sample of 21...
USING WEB TECHNOLOGY TO IMPROVE THE ACCOUNTING OF SMALL AND MEDIUM ENTERPRISES. AN ACADEMIC APPROACH TO IMPLEMENTATION OF IFRS
One way of supporting the accounting standard-setting process and to facilitate the access to those standards is through the implementation of modern accounting reporting methods using web technology. In this regard SMEs...
CONSIDERATIONS REGARDING THE INFLUENCE OF THE BASE LEADING RATE OVER INVESTMENT PROJECTS FINANCED BY EU FUNDS
The investment process is a complex economic process that implies risks. Allotting capital resources in an investment project without using an adequate discount rate of the cash flows, which will take into account the ev...
CONSIDERATIONS ON AUDIT OF GROUP FINANCIAL STATEMENTS
The objective of this paper is to present a comparative analysis of the consolidated financial statements according to the International Financial Reporting Standards or the European Directives and see how such accountin...
LIPSTICK EFFECT IN ROMANIA: PROPENSITY TO BUY COSMETICS AND STOCK MARKET EVOLUTIONS
Usually, consumer spending declines during recession. Cosmetics seem to disobey this rule; there are evidences to prove that women spending on beauty products increased during the economic turmoil. The scarcity of deta...