An Economic Analysis Of Marketing And Processing Of Coffee In Kodagu District Of Karnataka
Journal Title: International Journal of Agricultural Science and Research (IJASR) - Year 2017, Vol 7, Issue 4
Abstract
Karnataka state stands first among the coffee producing states by contributing 71 percent of total India’s coffee production. The present investigation was carried out to study the major marketing channel and margin under coffee marketing, constraints involved in the marketing of the coffee. The study was conducted in Kodagu district of Karnataka. All three talluks of Kodagu viz Madikeri, Virajpet, and Somavarpet and one village from each talluk was selected. A sample of 60 farmers based on probability proportion to number of farmers available in each groups and six middlemen and six processing unit(curing unit) were selected to study the coffee marketing cost. There were two marketing channels. Channel-I (producer, commission agent, processing unit, consumer) and channel-II (producer, commission agent, consumer). The channel-II was found to be the best as the producer share in consumer rupee was more (74% per tonne) than in channel-I (71.27%). Net margin earned by middlemen was 7314.5 Rs /tonne in channel-I and net margin earned by processing unit was 35703.5 Rs/tonne in both channels under marketing. The major constraints faced by farmers in marketing of coffee in the study area are, the problems like inappropriate prices, lack of labour availability, transportation problems faced by producers, processor and middlemen.
Authors and Affiliations
Thanuja P, N. K. Singh
Keywords
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