AN INQUIRY INTO THE BENEFICIAL EFFECT OF AGRO BASED INDUSTRIAL CO-OPERATIVE SOCIETY IN SALEM REGION
Journal Title: International Journal of Marketing and Technology - Year 2011, Vol 1, Issue 6
Abstract
The launching of globalization process, erratic climatic conditions, unfavorable terms of trade, poor marketing conditions and mounting rural indebtedness have all contribute for distress situation in Indian Agriculture. It is alarming that farmers‘ suicides are mounting even in developed region. In this context, it is essential to opt for cooperative model of development for agrarian economies like India. The members of the SSICS which is an agro based industrial cooperative society relive from the clutches of moneylenders. The study shows the economic dimensions of SSICS in various fields. The sago and starch members‘, merchants, general public, farmers and government are the major beneficiaries of sago serve. The society offers a number of credits to them and it is one of the well established marketing societies which has a government organizational setup and ensures better marketing for cassava value added products. The official price of sago and starch are fixed through this society and it is a central place for the marketing of sago and starch throughout the country. However, it is essential to engage its activities in various assignments for its future sustainability.
Authors and Affiliations
Gandhimathy B and Dr. S Rajendran
Keywords
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