Analysis on Behaviors of Farmers in Agricultural Information Channel Acquisition and the Influencing Factors —Empirical Analysis Based on the Litchi Growers in Guangdong, Guangxi and Hainan
Journal Title: 广东农业科学 - Year 2018, Vol 45, Issue 12
Abstract
"Based on 150 sets of field survey data from the fixedly observed litchi growers in Guangdong, Guangxi and Hainan, the behaviors of litchi growers in agricultural information channel acquisition and the influencing factors were studied, from four aspects including individual characteristics of farmers, family characteristics, psychological cognition and policy environment, by using the binary Logit model. The result showed that the three main agricultural information channels of litchi growers in China were fruit bureaus, recommendation by relatives and friends and agricultural bureaus, and that the three least used channels were mobile phones, paternal families and agricultural sellers. Age of litchi growers, planting area, planting years, willingness to try e-commerce, degree of adoption of new technologies and number of technical guidance had a positive and significant impact on their agricultural information acquisition behaviors. Attempts at e-commerce business and willingness to cooperate with wholesalers/retailers had a negative and significant impact on their agricultural information acquisition behaviors. Accordingly, it is recommended to improve the cultural quality of litchi growers, determine their operation scale, enhance their psychological cognition and improve the policy environment of them."
Authors and Affiliations
Feng-xian SONG, Wen-e QI
Keywords
Related Articles
- EP ID EP602800
- DOI 10.16768/j.issn.1004-874X.2018.12.023
- Views 50
- Downloads 0
Identification of an endophytic bacteria from Pennisetum sp. and the preliminary analysis of its growth promoting properties
"Using Juncao as materials，endophytes were gained by tissue isolation and streak plate method. The ability of indole acetic acid（ IAA） production and siderophore production were tested by the Salkowski colorimetric me...
Identification and screening of cold tolerance of direct-seedling early rice cultivars at seedling stage
"Direct-seedling early rice is vulnerable to hypothermia，causing the seedling to rot or die.To reduces low temperature stress and select cold tolerance rice varieties at seedling stage to be direct seeding in early seas...
Effects of transplanting date, topdressing time and remained leaves on chemical composition and sensory quality of flue-cured tobacco in Shuangjiang county of Lincang
In order to find the suitable transplanting date, topdressing time and remained leaves, the effects of transplanting date, topdressing time and remained leaves on chemical and sensory quality of flue-cured tobacco were s...
Growth and development characteristic analysis of ten grape varieties under facility cultivation in Guangdong
"To select high quality table grape variety suitable for cultivation in Guangdong and surrounding area with similar climatic condition，phenological period，fruit characteristics and quality，growth and fruiting habits o...
Study on soil carbon dioxide, methane flux of growing season in karst hilly area
The growing season in the karst hilly area of southwest China is long, and the flux of CO 2 and CH 4 on the soil surface is greatly affected by the vegetation cover on the surface. To investigate the CO 2 and CH4 fluxes...