APPLIED STRATEGIC INNOVATIVE ANALYSIS: THEORETICAL ASPECTS
Journal Title: European Journal of Business and Social Sciences - Year 2014, Vol 3, Issue 3
Abstract
The article considers theoretical aspects of the applied strategic innovative analysis based on the innovative balanced scorecard element to be applied in the research process of the strategic innovative organization activity aspects. The methodology of the research is the Balanced Scorecard concept (BSC) introduced by R. Kaplan and D. Norton as well as the concept of the applied strategic analysis having been developed by the author. The applied strategic innovative analysis is depicted to encompass comparative assessment, variances diagnostics and indicators forecast of the innovative BSC element within the steps and strategic goals of the innovative process. The author draws a conclusion that the applied strategic innovative analysis is a sufficiently effective instrument to research strategic aspects of the innovative organization activity in present-day economic environment.
Authors and Affiliations
Sergey Ivanovich Krylov| Department of Accounting, Analysis and Audit, Ural Federal University, Yekaterinburg, Russian Federation Email: zali6770@yandex.ru
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