Approaches to the Development of Business Growth Strategy
Journal Title: Journal of Vasyl Stefanyk Precarpathian National University - Year 2017, Vol 4, Issue 3
Abstract
This article investigates the theoretical foundations of structural characteristics and the choice of business growth strategy as an important managerial factor of its effective operation. The approaches to strategy development are subjected to generalization. It is shown that strategy is the directing vector of factory management and its production and business operations in the modern globalized, dynamic and competitive market environment.
Authors and Affiliations
Jurij Malynovskyy, Natalia Petryshyn, Julia Malynovska, Andrij Oliinyk
Keywords
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- EP ID EP606984
- DOI 10.15330/jpnu.4.3-4.88-94
- Views 86
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