Attitudes and Perceptions of Consumers to Chicken Egg Attributes in Eastern Ethiopia
Journal Title: Journal of Animal Production Advances - Year 2015, Vol 5, Issue 6
Abstract
The study was conducted to determine the consumer’s perceptions and attitudes of eggs in major urban settings of eastern Ethiopia. Survey was carried out on 90 peoples and data were purposively collected from ten retailers of each markets and people who came to purchase eggs at each open market. Data obtained through the survey were analyzed using SPSS software program. Based on the survey result, among 87 of respondents who consume eggs 71.1% considered egg as very important, 25.6% feel as important nutrition while all the three none egg consumers believed egg is not very important part in their diet. The large egg size, brown-shelled eggs and yellow yolk color are the preferred characters by 78.9%, 51.1% and 67.8% of respondents, respectively. Therefore; it is necessary to create awareness for consumers about the nutritional value of eggs to help them to change in their perception regarding egg quality.
Authors and Affiliations
E. K. Senbeta , N. A. Zeleke , Y. G. Molla
Keywords
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