Benefits of Engaging in Corporate Social Responsibilities (CSR): The Emerging Trend that Helps National AIDS Control Program and Indian Industries Reaching out to Informal Workers with HIV/AIDS Services
Journal Title: International Journal of Preventive, Curative & Community Medicine - Year 2017, Vol 3, Issue 1
Abstract
The Government of India has taken significant measures to curb the spread of HIV, at both national and state levels through National AIDS Control Program. During phase III of AIDS Control Program, the National policy on HIV/AIDS and the world of work, has been prepared with a focus to mobilize the organized and unorganized sectors of Industry for taking care of the health of the productive sections of their work force. At the same time, there have been examples of initiatives taken by the industries in the organized and unorganized sectors as well as industry associations such as CII, FICCI and ASSOCHAM, in complementing the national program through provisions of HIV, STI prevention, care and treatment services to the work force. Despite the success of Indian HIV/AIDS program in reducing new infection and overall decline in national adult (15-49 years), HIV prevalence rate in the last decade, India is estimated to have around 1.16 lakh annual new HIV infections among adults (15+ years) and about 2.1 million people living with HIV/AIDS, the third largest in the world. Despite the good work of the above sector industries and associations, the overall private sector’s response to HIV/AIDS in India requires further scaling up to ensure sustained impact. Realizing the role of business in prevention and control of HIV and to reach out to the large migrant informal labor, NACO envisaged a new business model called “Employer Led Model (ELM)” in 2013. Under this model, the Industries are engaged to take a lead to implement the HIV program for the informal workforce linked with the industries or in the supply chain. With the experiences of industries’ response to HIV/AIDS, this new model has been aimed to address the issues related to interventions based on evidences and prioritization of industries, expanding the limited reach of workplace initiatives, value addition to services, recognizing the need for scaling up services to ensure long-term sustainability and the limited efforts to measure results by the industries. With the flexibility of inclusion for “Combat against HIV/AIDS” as an activity qualifying as CSR activity pertaining to Schedule IV of the Companies Act 2013, the environment in the industries is found to be most enabling for this model to grow among the business houses
Authors and Affiliations
Dr. K Madan Gopal
Keywords
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- EP ID EP212938
- DOI 10.24321/2454.325X.201704
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