COGNITIVE WAR?
Journal Title: Impact Strategic - Year 2007, Vol 23, Issue 2
Abstract
The economic intelligence - underlined in a study made at the beginning of this decade - imposed rapidly, less than a decade-time, as a new paradigm of the rivalry interaction. Economic intelligence doesn’t exist without information. Information implies three types of attitudes of the enterprise (economic unit): indifference, defensive and offensive. The offensive attitude is generated by the competition space, the need to earn markets, resources, networks, relations. The defensive attitude is related with the offensive one and can’t be treated individually. The indifferent attitude, specific for small enterprises addicted by another, bigger or state-owned, which is more and more restricted because of their lack of activity, nerve or competition determines them to disappear from the market. The armed conflict philosophy, the cruel conlfict, reaches to the bones of the economic world. The network doesn’t alter the competition, but, on the contrary, emphasizes it, transforms it in a real war, namely, the economic war.
Authors and Affiliations
Gheorghe VĂDUVA
Keywords
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