Description of business models of the IT enterprise using A. Osterwald's Busines Model Canvas
Journal Title: Науковий вісник Полтавського університету економіки і торгівлі. Серія "Економічні науки" - Year 2017, Vol 3, Issue 81
Abstract
Annotation. The purpose of the article is to study the common features of various business models of an IT enterprise and to develop principles for building new business models based on them. Methodology of research. The objectives of the article implemented by using the following general and specific research methods: analysis and synthesis, systematization and generalization, calculation and analytical method. Findings. There are eight basic business models of the IT enterprise and fifty-six factors that determine them. Practical value. It is established that the description of the basic business models of the IT enterprise with the help of a common list of factors makes it possible to create new business models on the basis of a combination of existing factors. The next task is to determine the effectiveness criterion for assessing the feasibility of changing the business model.
Authors and Affiliations
Y. Letser
Keywords
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