Development of Bumiputera Communicated Identity Index for Malaysian Statutory Bodies
Journal Title: International Journal of Academic Research in Business and Social Sciences - Year 2018, Vol 8, Issue 3
Abstract
This paper aims to explain the development of the Bumiputera Communicated Identity Index for Malaysian statutory bodies. The final 16 themes consist of 213 items have been developed in the instrument. The Bumiputera Communicated Identity Index will serve as the evaluation tool for Malaysian statutory bodies to identify themselves as the agencies that are actively improving the socio-economic status of Bumiputera community by promoting participation with stakeholders and citizens, which could be done via website. The Bumiputera Communicated Identity Index hopefully can be used to reduce the differences between public and private sectors. Transparency and accountability will be simultaneously improved.
Authors and Affiliations
Roshima Said, Corina Joseph, Noor Zahirah Mohd. Sidek, Azlyn Zawawi, Zaherawati Zakaria, Mahadir Ladisma@ Awis, Roziya Abu, Normah Omar
Keywords
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- EP ID EP559634
- DOI 10.6007/IJARBSS/v8-i3/3914
- Views 90
- Downloads 0
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