DIRECTIONS, FACTORS AND STAGES OF THE FORMATION OF THE COMMODITY STRATEGY OF THE ENTERPRISE
Journal Title: Вісник Одеського національного університету. Економіка. - Year 2018, Vol 23, Issue 4
Abstract
The article deals with the development of a promising commodity strategy of enterprises in order to achieve a stable position in the market and a high level of financial prosperity in the future. The place of the commodity strategy in the general strategy of the enterprise is determined. Designated principles, tasks, functions and problem moments of the formation of a commodity strategy.
Authors and Affiliations
A. V. Derzhavska, P. V. Krush
Keywords
Related Articles
- EP ID EP577307
- DOI -
- Views 75
- Downloads 0
THE ECONOMIC CONTENT IN CONSTRUCTION COSTS
Studied approaches to the interpretation of the term "expenses" in the scientific and regulatory sources. An concepts of basic costs construction companies.
THE FUNDAMENTALS OF DATA ENEVELOPMENT ANALYSIS
Efficiency measurement is becoming the subject of tremendous interest when organizations are paying attention to better productivity of their activity and their competitiveness. The problem of productive efficiency measu...
AGRARIAN RELATIONS AND PROBLEMS OF THEIR RESEARCH IN ECONOMICS
The achievements and development of agricultural science in historical perspective are studied. Attention is drawn to the fact that the development of the theory of agrarian relations is the part of the economic science...
PROBLEMS AND PROSPECTS FOR THE DEVELOPMENT OF MEDICAL INSURANCE IN UKRAINE
The article deals with the theoretical principles of medical insurance, describes its types and assesses the general state of health insurance in Ukraine. It analyses factors that influence the decrease of the population...
SYSTEMATICS PRINCIPLES OF FINANCIAL PLANNING THE ENTERPRISE
In the article the principles of financial planning. The analysis of the literature summarized and systematized principles of financial planning. A view them on grounds such as technological principles; methodological pr...