E-COMMERCE DEVELOPMENT IN THE STRUCTURE OF THE INFORMATION ECONOMY OF UKRAINE
Journal Title: Вісник Київського національного університету імені Тараса Шевченка. Економіка. - Year 2014, Vol 8, Issue 161
Abstract
The paper examines theoretical and practical aspects of emerging information economy in Ukraine thus contributing to the studies of P. Drucker, A. Toffler, F. Machlup, M. Castells and M. Porat who investigated general aspects of the information society. The study elucidates the essence of concepts of "information society", "information economy", "information and communication technologies", "e-commerce". Main trends are highlighted in establishment of the e-commerce market in Ukraine. Major problems are identified in development of ICT and e-commerce in the country. The study puts forward a draft of key recommendations for a further advance of the information economy and e-commerce market. A package of measures is suggested to improve the situation and processes in the market of electronic commerce, which comprises: stimulation of the investment flows in ICT development (by providing tax credits), implementation of the law: "On electronic commerce", encouragement of expansion of innovation activities.
Authors and Affiliations
Olena Melnychuk
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