Economic analysis of enterprises of the book-publishing industry
Journal Title: Бізнес Інформ - Year 2014, Vol 4, Issue 0
Abstract
The article analyses main indicators of activity of the Ukrainian book-publishing industry. The book-publishing industry in Ukraine declines and books devaluate due to insufficient attention of the state to this industry. Issues of development of book-publishing, study of its state, identification of reasons that resulted in the current situation and also issues of the state support have actual importance and require thorough study. Based on the statistical data the article reveals and characterises main tendencies of the book market in the country. The article shows that in spite of certain tendencies of growth of volumes of publishing products in recent years the general state of things is negative. Based on the data of the conducted analysis the article forecasts further decline of activity of publishing enterprises. The article identifies main problems of the book-publishing industry on the modern stage and marks out the following ones: absence of the state support of the industry, significant production costs and market competition. It offers intensification of innovation activity in the publishing industry.
Authors and Affiliations
Tetiana Onysenko
Keywords
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