Effectiveness of 2 D Animated Film on Nutrition and Health Practices of Rural Women
Journal Title: International Journal of Communication and Media Studies (IJCMS) - Year 2017, Vol 7, Issue 4
Abstract
Education of rural women assumes great importance to enable them to get the fullest benefit of globalization and it is the women who nurture the child and takes care of the overall development particularly in formative years. A quasi-experimental pretest and post-test research design was used to assess the effectiveness of the developed e-learning education material on the nutrition, health and hygiene practices of rural women (100 experimental group; 30 control group) in 3 villages of Rangareddy district, Telangana. A standardized questionnaire developed for the study was used to collect information regarding the nutritional practices of the respondents. E-learning education material developed for the study using animation included educational content on nutritional needs of children (0-6years), pregnant and lactating women, the most common nutritional deficiencies and strategies to control and prevent them. The 2 D animated film developed was shown to the experimental group for a period of 6 months. The posttest findings revealed that the experimental group showed higher scores in the post intervention (30.7) than pre intervention scores (24.5) which indicated that there was a positive effect of e-learning education material on rural women not only in terms of improvement in gain in scores but also in the adoption of desirable practices.
Authors and Affiliations
Nida Fatima Hazari, V. Vijaya Lakshmi
Keywords
Related Articles
- EP ID EP244783
- DOI -
- Views 179
- Downloads 0
COMMUNICATION STUDIES AND SEMIOTIC METHODS APPLICATIONS
This research consists of two parts. The first part examines mainstream communication studies as a discipline which emerged from other social sciences like, psychology, sociology, and anthropology with historical roots i...
Citing Social Media as a News Source in Mainstream Media: An Analysis of Indian Newspapers
Social media is being heavily used by mainstream media in news production. A trend is being seen by newspapers to cite the social media sources while writing the news stories. The existing literature suggests that social...
Turning Point in The Indian Media-Military Relationship: The Kargil War
The Kargil war was India’s ‘first war on television’ and opened up enormous scope for the researchers from various dimensions to understand and analyse this war in general and media studies in particular. The objective o...
Social Capitalization of the Users of Facebook
New media emergence created a new theoretical framework to the sociological concepts. The new world of information created a space to understand the basic concepts with different prospects. Digitalization of content swit...
Early Adolescent Behavior on Media Toward Idol Figure (Parasocial Study on Preliminary Youth as an Effect of New Media)
Adolescence period is the transition period from children to adulthood. Teenagers tend gather with a group of friends who have the same interests and tends to listen their friends more. Supported by globalization and adv...