Effectiveness of retail trade enterprise operating activity and methodology of its measurement
Journal Title: Науковий вісник Полтавського університету економіки і торгівлі. Серія "Економічні науки" - Year 2018, Vol 3, Issue 88
Abstract
Annotation. The purpose of the article is to substantiate scientific and methodological approaches to measuring the efficiency of retail trade enterprises in the current market conditions of the national economy. Methodology of research. The solution of the tasks set in the article is carried out with the help of such general scientific and special research methods: analysis and synthesis, systematization and synthesis, a dialectical approach. Findings. The article substantiates the category of "efficiency" as a criterion for measuring the effectiveness of the organization. The essence of operational efficiency of the retail trade enterprise is determined. The methodological principles of the system of measuring the effectiveness of the system are revealed. The methodological approaches to measuring the operational efficiency of a retail trade enterprise are investigated. The peculiarities of the system of measuring the effectiveness and efficiency of organizations in the information age are revealed. Practical value. It is proved that the implementation of the proposed measures will help increase the efficiency of the trading activity of the trading enterprise. The main scientific provisions of the article can be used in the practice of trade enterprises.
Authors and Affiliations
O. Trut, I. Mikolaychuk
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