Enhanced Approach for Resemblance of User Profiles in Social Networks using Similarity Measures
Journal Title: International Journal for Research in Applied Science and Engineering Technology (IJRASET) - Year 2017, Vol 5, Issue 7
Abstract
The momentum of Online Social Networking, allows the users to build up the connections with other users of the internet. In order to search the people having similar interests, for a variety of reasons either to personalize the services to the users or for selling purpose of their profiles to advertisers. The concern is to find the best resemblance among the user profiles in online social networks by using similarity measures. The heterogeneous similarity measures can be combined effectively to make enhanced approach. The existing approach lack the embedding of the similarity measures in the attribute algorithm itself. In this paper, firstly the Hybrid Attribute Algorithm is proposed for generating the incidence matrix and then the initial concept of rank order clustering Algorithm is used for assignment of weighted factor to find the best resemblance among the user profiles. After that, it will be decided that which target profiles are best resembling with the source profile and these results will be compared with the old approach which shows the superiority of the proposed approach.
Authors and Affiliations
Nidhi Goyal, Jaswinder Singh
Keywords
Related Articles
- EP ID EP24842
- DOI -
- Views 415
- Downloads 14
Auto Metro Train Shuttle between Stations
The main aim of this project is to demonstrate the technology used in metro train movement which are used in most of the developed countries. This train consists of a controller that enables the automatic running of the...
Analysis of Novel Approaches for Energy Efficient Computational Offloading Performances in Mobile Cloud Computing
Our interaction with the mobile devices are increasing enormously nowadays because of advantages in mobile application. This massive applications is satisfied with the help of integration between cloud and mobile comput...
Theoretical analysis of a vapour compression refrigeration system with R134a, R290, R600a & various ratio of R290/R600a
Though the global warming up potential of HFC134a is relatively high, it is affirmed that it is a long term alternative refrigerants in lots of countries. The different environmental friendly refrigerants of either HC &...
Encapsulation of Beetroot Extract using Spray Drying
The present work was carried out to produce a dry powder of red colour from beetroot, for natural colouring of some food products using encapsulation technique. Betalains are water-soluble, nitrogen-containing pigments...
Statistical Modelling of Nutritional, Educational and Socio-Economic Status of School Going Children
Background: Malnutrition is associated with an increase risk of morbidity and mortality and may case an undesirable effect on the growth and development in children. Malnutrition, the condition resulting from faulty nut...