Evaluation of the efficiency of innovative activities of enterprises by its composition
Journal Title: Visnyk Ternopilskoho natsionalnoho ekonomichnoho universytetu - Year 2017, Vol 4, Issue
Abstract
The article claims that evaluating the efficiency of innovative activities of enterprises is one of the most important functions of management, which illustrates a complex dialectical connection with other functions and serves as a driver for further growth of innovative activities of enterprises. It is pointed out that establishing a set of quantitative indicators for each component makes it possible to disclose the impact of promoting innovations on certain areas: production, enterprise economics, finance, marketing, research and social spheres, environmental activities. It is found that integral indicators calculated for all the components of the efficiency of innovative activities provide an opportunity to analyze the dynamics of innovations and to determine the most effective ways of enhancing innovative performance of enterprises. In addition, they act as a basis for designing a diagram, which presents the efficiency of innovative activities and serves as a tool for its qualitative assessment The paper discusses methods for evaluating the efficiency of innovative activities of enterprises, which take into consideration economic, scientific and technological, financial, social, marketing, resource and ecological components and deploy integral indicators calculated by the method of additive convolution. The necessity of using one of the two proposed methods for assessing the efficiency of innovation activities of enterprises is proved: by calculating a generalized integral indicator of the efficiency of innovative activities or by applying a petal diagram. The diagram of the efficiency of innovative activities makes it possible to identify its components in the zones of “low”, “medium” and “high” efficiency and, accordingly, to offer measures for improving innovation performance of enterprises.
Authors and Affiliations
Vitalii Mykytiuk
Keywords
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