Factors Influencing Sales Employees’ Turnover Intention in Small and Medium- Sized Enterprises (SMEs) of Animal Feed Production Industry in Viet Nam

Journal Title: Journal of Economics, Finance and Management Studies - Year 2023, Vol 6, Issue 07

Abstract

The reality shows that SMEs producing animal feed always face the phenomenon of staff job-hopping, especially sales staff. This phenomenon influences quite a lot of the business activities of enterprises, such as losing connection with customers, reducing revenue, etc.This study was conducted to find out the reasons why salespeople do not want to establish long-term relationships with businesses. The research method is carried out through an online questionnaire survey and multivariate data analysis. The results of data analysis from 180 sales staff at SMEs producing animal feed in Vietnam on employees' turnover intention are influenced by five factors: (1) Salary, bonus, and benefits; (2) The influence of work on personal life; (3) Leadership behavior; (4) the nature of work; and (5) Working conditions and environment. In addition, age and gender are also factors affecting the turnover intention of employees. On that basis, the author of the article proposes recommendations to help SMEs producing animal feed in Vietnam have appropriate orientations and policies to retain employees and help businesses have stable human resources.

Authors and Affiliations

Dr. Nguyen Thi Anh Tram, Dr. Ngo Anh Cuong

Keywords

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  • EP ID EP727218
  • DOI 10.47191/jefms/v6-i7-21
  • Views 30
  • Downloads 0

How To Cite

Dr. Nguyen Thi Anh Tram, Dr. Ngo Anh Cuong (2023). Factors Influencing Sales Employees’ Turnover Intention in Small and Medium- Sized Enterprises (SMEs) of Animal Feed Production Industry in Viet Nam. Journal of Economics, Finance and Management Studies, 6(07), -. https://europub.co.uk/articles/-A-727218