FEATURES OF THE APPLICATION OF COMMUNICATIVE TECHNOLOGIES IN RELATION TO THE AUTHORITIES OF THE PUBLIC AND THE PUBLIC
Journal Title: Бізнес-навігатор - Year 2018, Vol 2, Issue 45
Abstract
The article analyzes the peculiarities and application of social and communicative technologies (SCT), GR-technologies, PR-technologies in the modern political life of the country and in the practice of social management. The emphasis is placed on the fact that public relations technology (PR) requires solving a number of problems: people's distrust of the authorities, concealment of information, poorly established relations with the public. In the framework of the analysis of the current implementation by the authorities of GR-technologies, considered directions of its implementation, in particular, the work continues to lead in the direction of building relations with the public. Also, the solution of problems is seen in improving the transparency of GR-technologies, as well as the construction of successive stages of their implementation and unification of their use.
Authors and Affiliations
S. S. Palaguta
Keywords
Related Articles
- EP ID EP659553
- DOI -
- Views 124
- Downloads 0
INCIDENTS AND RISKS RELATED TO THE RESOURCE’S FORMATION IN THE INTERBANK MARKET
The article analyzes the aspects of analytical and organizational factors in commercial bank’s liquidity managing in particular features of resource’s accumulation of in the interbank currency and stock markets. A detail...
COMPETENCE OF PERSONNEL IN THE MANAGEMENT SYSTEM OF A MODERN ORGANIZATION
In the article, the concept of competence of personnel is considered in the system of factors of economic development of the modern organization in the post-industrial period. Points of view of a number of foreign and do...
THEORETICAL GENESIS OF COMPETITIVE RELATIONS IN THE RESIDENTIAL REAL ESTATE MARKET IN UKRAINE: A REGIONAL ASPECT
The article describes regional features of the development of the residential real estate market. The characteristics and specific features of the residential real estate market are considered. The actual problems of the...
THE ORGANIZATION AND METHODS OF ECONOMIC ANALYSIS OF THE EFFICIENCY OF THE AGRICULTURAL ENTERPRISES
The article outlines and substantiates the directions of improving the efficiency of agricultural enterprises through the use of economic analysis. A set of theoretical, methodological and practical issues related to the...
ADVERTISING AND PR IN SOCIAL NETWORKS (THE CASE OF INSTAGRAM)
The article is devoted to the research of directions of application of social networking sites in promoting the product and studying the processes that occur during the preparation and implementation of the company’s mai...