Fermented Cassava Flour Marketing in Owerri Metropolis of Imo State, Nigeria
Journal Title: Scholars Journal of Agriculture and Veterinary Sciences - Year 2014, Vol 1, Issue 2
Abstract
Abstract: Fermented cassava flour marketing in Owerri metropolis of Imo State, Nigeria was investigated. Purposive and simple random sampling methods were respectively used to select four markets and 60 respondents from the markets. Data were obtained with copies of well structured questionnaire administered to the respondents via personal interview. Analyses of data were actualized by means of descriptive statistics, Shepherd-Futrell and multiple regression techniques. Profitability analysis gave mean net marketing incomes of N64300 and N4250 and net return of investment values of 0.64 and 0.24 for the wholesalers and retailers respectively. The wholesalers were more efficient than the retailers in the business. Net marketing income was statistically and significantly influenced by gender, marketing cost and household size, while age, marketing experience, educational level and product price were not significant. Problems militating against fermented cassava flour marketing were poor sales, lack of marketing activities such as advertising, poor knowledge of fermented cassava flour, poor and instable price, preference for substitutes like wheat, lack of capital and high transportation cost. Provision of soft loans and subsidization of cost of transportation through government investment in urban mass transit and railway infrastructures will improve income and profit of the marketers. Keywords: Fermented cassava, Owerri metropolis, marketing income, Imo State, Nigeria
Authors and Affiliations
Ugwumba, C. O. A, Onwuemeodo , J. C
Keywords
Related Articles
- EP ID EP380389
- DOI -
- Views 100
- Downloads 0
Business approach to a traditional economic activity: the competence status of the small scale arable farmers in delta state, Nigeria
Given the paradigm shift in agricultural development from “development approach” to “business approach” in Nigeria, this paper assesses the skills/competences of Nigeria’s arable farmers to cope with the anticipated new...
Assessment and forecast of yearly temperatures Using artificial neural networks and regression analysis, Case Study: Mazandaran Province, Behshahr City, Iran
In this study annual temperature data of Behshar during the period 1951-2008 is used to compare and predict the temperature using regression analysis and artificial neural network. After assessment of the statistical cha...
Surgical Management of Extensive Lacerated Wound in a Horse
Abstract: A horse with lacerated wound on the antero lateral aspect of right arm involving brachiocephalicus, deltoideus and anconeus muscles. They were sutured using chromic catgut and skin with silk. It was administere...
Effect of arsenic trioxide along with tannic acid, di-sodium hydrogen phosphate, alum and effects of sand-charcoal-iron-filter bed filtrated water along with alum on body weight and liver functions in rabbit
The Effect of Arsenic trioxide alone and in combination with tannic acid, di-sodium hydrogen phosphate (DSHP), alum and effects of sand-charcoal-iron-filter (SCIF) bed filtrated water along with alum on body weight and...
Rural Farmers’ Attitude towards Health Extension Programmes in Gokana Local Government Area, Rivers State
This work was designed to assess farmers’ attitude towards Health Extension Programmes (HEPs) in Gokana Local Government Area of Rivers State. Structured interview schedule was used to retrieve data from farmers in five...