Health professionals in the risk communication process on counterfeit medicines

Journal Title: Generics and Biosimilars Initiative Journal - Year 2012, Vol 1, Issue 3

Abstract

Communication is a key component in the fight against counterfeit medicines affecting the lives of patients. Two types of risk communication should be distinguished: pro-active and reactive. Reactive communication can be facilitated by appropriate pro-active communication strategies, and healthcare professionals can be powerful allies in communication activities targeting patients.

Authors and Affiliations

Luc Besançon

Keywords

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  • EP ID EP355648
  • DOI 10.5639/gabij.2012.0103-4.026
  • Views 136
  • Downloads 0

How To Cite

Luc Besançon (2012). Health professionals in the risk communication process on counterfeit medicines. Generics and Biosimilars Initiative Journal, 1(3), 135-137. https://europub.co.uk/articles/-A-355648