Hedonic and pragmatic attributes in determining the mobile phone user experience
Journal Title: Romanian Journal of Human - Computer Interaction - Year 2008, Vol 1, Issue 3
Abstract
The present research represents an integrative approach of the user experience notion having the Hassenzahl model (2003) as a starting point. The integrative dimensions of our model are represented by: product characteristics, pragmatic attributes (ease of use, usability), hedonic attributes (stimulation, identification, evocation), consequences (satisfaction, pleasure and visual attraction) and the context of use (action vs. goal mode). This model is empirically tested in the field of mobile technology, more specifically in the field of mobile phone use. Our results indicate that all the aspects of the experience contribute significantly to the overall satisfaction of the mobile phone user, the pragmatic and hedonic attributes not being perceived as two different elements. Perceived user satisfaction is seen as a mediator between usability and visual attraction. Both pragmatic and hedonic attributes influences significantly satisfaction and visual attraction and the differences regarding the user experience are significantly influenced by context.
Authors and Affiliations
Daniela-Maria Onacă, Andreia Daniela Mureşan, Horia D. Pitariu
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