Abstract

India has been progressing steadily since last two decades in terms of affordability of commodity and purchasing power of the common man. This has given rise to demand which leads to the continuous economic growth. Of course, support from the Government of India as well as various state Governments has come in the form of reforms and infrastructure funding. However this growth has also seen the disadvantage of erratic consumption by wealthy persons as compared to the economically weaker sections, for example on one side there is heavy demand of passenger cars by the higher income group who uses it sparingly but on the other side people of the lower income group who are more in numbers have to rely on public transport. This imbalance creates a wider gap between public affordability to consume a particular commodity like passenger cars. On one side there are persons who buy the latest model introduced by the manufacturer in spite of having sufficient numbers at their disposal and on the other side basic lowest level model are out of reach of some persons in the society, who rely on two-wheeler or public transport which is not reliable.

Authors and Affiliations