Influence of the social-demographic features on women’s motivation to set up their own business.
Journal Title: Journal of Intercultural Management - Year 2011, Vol 3, Issue 2
Abstract
We are witnessing considerable changes in the labor market in today’s economy, which isbased on knowledge. Labor awareness is growing in the society and it is accompanied bythe problem of equal professional opportunities for women and men.The purpose of the present work is to assess the relation existing between selected socialdemographicfeatures such as: age, sex, marital status, education, size of the place ofresidence, family status, professional situation before starting one’s own activity, andthe motivation to set up one’s own enterprise. The factors having a crucial influence onestablishing one’s own economic activity have been divided into external and internalones. Amongst the external factors, the following ones have been listed: convenientmarket circumstances, lack of other possibilities, lack of satisfaction with the previouswork, lack of growth possibilities, unemployment, parental model, family relations,the „glass ceiling” effect, flexible work time and the crisis. On the other hand, internalfactors included: pursuit of independence, the internal need for action, the need of fairearnings, the need to be „one’s own boss “, the need to fulfill one’s personal ambition,the need to dominate, the need to prove value, the disposition to take risk, the valuesinculcated at home. In the present work, the author compared the influence of selectedfeatures in the enterprises run both by women and men.The empirical material was collected amongst male and female owners of small andmedium-sized enterprises (employing up to 249 people) established before 2008 inPoland. The substantive data concern the period 2008-2010. The survey research in theform of a direct interview (240 questionnaires) was carried out in the first half of 2011by the students of the 2nd grade studies at the Poznań University of Economics. Thecollected material has been processed by the methods of descriptive statistics and themethod of correlation and regression.
Authors and Affiliations
Hanna Mizgajska, Dorota Płóciennik
Keywords
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