Influential Factors Effect to the Trends of Online News Business
Journal Title: International Journal of Research in Social Sciences - Year 2011, Vol 1, Issue 2
Abstract
Nowadays, online news has become the important part of daily life due to the benefit of information seeking, news following and news forecast. But in media business has many obstacles to operate the organization and develop to the goal. The objective of this study is to investigate the influential factors that effect to the future of online news. Results reveal that personal of organization, policy of organization, audiences (lifestyle, behavior, budget), technology (3G, new innovation), law, economic condition, social condition, politic condition and social network effect to trends of online news. While mass media organization try to changing their organization and responsibility in order to success in online news.
Authors and Affiliations
Teetima Piyasirisilp and Chanchai Bunchapattanasukdav
Keywords
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