Innovations in the Foodservice Business in Large Polish Cities
Journal Title: Acta Scientiarum Polonorum. Oeconomia - Year 2018, Vol 0, Issue 0
Abstract
Innovation plays an important role enabling businesses to retain their competitiveness ensuring their longterm survival on dynamic markets. This article presents innovations in terms of an offer (product/services) and/or organizational/marketing process in the foodservice businesses as a competitive factor. The study was carried out using a qualitative, constructivist perspective and a quantitative research method from January to November 2017. Entrepreneurs working in Poland in the foodservice businesses were interviewed as were individual foodservice businesses in Warsaw and Łódź. A total of 70 businesses were studied, 5 chain services and 65 individual restaurants, 40 in Warsaw and 25 in Łódź.
Authors and Affiliations
Edyta Gheribi, Gultekin Altuntas, Alessandro Bonadonna
Keywords
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- EP ID EP536031
- DOI 10.22630/ASPE.2018.17.4.52
- Views 103
- Downloads 0
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