INNOVATIVENESS OF AN ENTERPRISE IN THE CONTEXT OF TECHNOLOGY GLOBALISATION
Journal Title: Polish Journal of Management Studies - Year 2015, Vol 12, Issue 1
Abstract
This paper presents epistemological discussion about the issues of the management of development of enterprise innovativeness. The aim of the studies is to raise awareness of the complexity, interdisciplinarity and enhancement of innovativeness of enterprises. In this respect, the paper refers to the basics of innovation process modelling, identifying an integrating approach and networking approach, including theconcept of fractal correlations. Indicating the tendencies in the development of the space of global technologies, the paper highlights the importance of global networks of cross-organisational cooperation, global knowledge platform, free diffusion of knowledge and technology, segments of an intelligent market and pro-consumer behaviour.<br/><br/>
Authors and Affiliations
Aneta Pachura
Keywords
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