Is Sentiment Analysis in Social Media Influence the Business Growth of Tamilnadu Tourism?
Journal Title: Bonfring International Journal of Industrial Engineering and Management Science - Year 2015, Vol 5, Issue 2
Abstract
This paper is an exploratory study of how Social Media Sentiments influence the business growth of Tamilnadu Tourism. Sentiment Analysis deals with the analysis of emotions, opinions, facts and sentiments in the sentences which are expressed by the people. The objectives of this paper are: First, social media interactions on the state tourism web portals managed by the Destination Management Organizations (DMOs) are gathered and analyzed. Secondly this paper presents an approach to extract sentiments associated with a phrase or sentence, to track attitudes and feelings of the people by analyzing blogs, comments, reviews and tweets. The process of filtering irrelevant and unhelpful reviews and quantification of sentiments are analyzed using Natural Language Processing techniques. The social media interactions such as Likes, Talking about this, Tweets, Followers, Following, Video views and Photo views are analyzed in this study, to explore how these interactions are influencing the growth of Indian and Tamilnadu Tourism business.
Authors and Affiliations
V. Senthil
Keywords
Related Articles
- EP ID EP148253
- DOI 10.9756/BIJIEMS.8079
- Views 123
- Downloads 0
Analytical Modelling of Built-up Steel Beams Using ANSYS
A Finite Element (FEM) model has been developed using Ansys 15 to analyse the built-up steel beams. The aim of this research work is to study the behavior of the built-up steel beams. When built-up sections have smaller...
An Experimental Study on the Effect of Microstructure on Wear Behavior of Fe-Cr-C Hardfacing Alloys
Hardfacing is a low cost method of depositing wear resistant surfaces on metal components to extend service life. The prime requirement of a metal is to have good resistance to wear, corrosion and high temperature. A stu...
A Composite Surface Formation during Friction Surfacing for Aluminum Pipe Internally Coated With Zinc
Coating involves the application of a thin film of functional material to a substrate, such as paper, fabric, film, foil or sheet stock. Coatings may be applied as liquids, gases or solids. Coatings can be measured and t...
Health Equity in Developing Countries: A Need for Effective and Responsive Public Service Delivery to Improve Access to Health Services
In developing countries, there exist health disparities, due to various social inequalities prevailing among several socially disadvantaged groups. The causes for such health disparities are multi dimensional. The paper,...
Factors of Quality Management Affecting the Implementation of QM in Supply Chain Using Analytical Hierarchy Process (AHP) Approach
Quality management (QM) is generally observed as a philosophy that goals to achieve customer satisfaction through continuous improvement and team work. The conversion towards QM is coupled with its spread, from the manuf...